Image Description: A microphone in black and white.
Ethnographers immerse themselves within an environment, and collect data about a certain environment using observation, conversational, and textual techniques. Ethnographic data can be quantitative or qualitative in nature, and can include the following:
Banner image courtesy of Neil Godding on Unsplash, found here: https://unsplash.com/photos/NMbZ7QM3XWM. Design created on Canva.