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Business MSPM: 46-871: Principles of Product Management : Company Research

Company Research - Getting Started

Use the resources below to conduct research on public and startup/private companies. These resources can help identify company financials, company news, products and services info, SWOT analyses, and more!


You may need to use multiple resources and strategies to find information - especially if you are exploring startup/private companies. NOTE: data and info on startup/private companies will be limited.

Public Companies

Private Companies/Startups

News Sources and Research Articles

 Articles in newspapers, magazines, and trade journals are rich in data and info on companies and the competitionScholarly research provides an analytic view of some companies.