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Business: 70-481: Marketing Research: Start

This guide will help you find

secondary research for Dr. Corder's class project on expanding the North Boroughs YMCA

Industry news, trends - nationally and locally

Also find news on the YMCA nationally and locally

      Industry profiles

      Find market size, industry leaders, statistics, current status, future trends, histories and profiles of the industries here. If you look up the NAICS/SIC codes (see below left) for your industry first, this will be a bit easier.

        Codes you can use

        • NAICS for "fitness and recreational sports centers": 713940
        • SIC for "physical fitness facilities": 7991
        •         for "membership sports and recreation clubs": 7997
        • Zip code for YMCA area: 15202.  Surrounding zip codes: 15229, 15237,...
        • Census tract for 629 Lincoln Ave.: 4315

        Demographic and market conditions

        Competitive landscape